My E-Portfolio based on work carried out on my Msc Program on Artificial Intelligence and Machine Learning at the University of Essex.
Analysis of information accuracy, validation, and quality assurance in research contexts, focusing on ethical dilemmas in data interpretation and reporting.
by Abdulhakim Bashir - Tuesday, 23 September 2025
Abi’s situation presents a compelling ethical dilemma that many researchers face but few openly discuss. The temptation to manipulate data analysis when findings contradict sponsor expectations touches the heart of modern scientific integrity debates.
While Abi hasn’t fabricated data, selective statistical analysis creates what Head et al. (2015) identify as a persistent problem where false positive results enter the literature and can be very persistent, potentially discrediting entire fields. This phenomenon, dubbed ‘p-hacking’, may seem less egregious than outright falsification, yet produces remarkably similar downstream consequences.
The stakes extend beyond academic reputation, particularly in nutrition research where industry bias has profound public health implications. Lesser et al.’s (2007) systematic analysis revealed that industry-funded nutrition studies had an odds ratio of 7.61 for favourable conclusions compared to non-industry funded research. This pattern disproportionately affects vulnerable populations, as WHO (2023) documents that children remain exposed to powerful marketing of (high fat, salt and sugar) foods… associated with negative health effects.
International frameworks provide explicit guidance. The Singapore Statement on Research Integrity (2010) mandates researchers report findings and interpretations fully and objectively, while the Declaration of Helsinki (2013) requires that negative and inconclusive as well as positive results must be published or otherwise made publicly available. Yet Abi faces practical pressures, contractual obligations, career implications, and institutional expectations that these frameworks rarely acknowledge adequately.
Head, M.L., Holman, L., Lanfear, R., Kahn, A.T. and Jennions, M.D. (2015) ‘The extent and consequences of p-hacking in science’, PLOS Biology. Available via: https://journals.plos.org/plosbiology/article?id=10.1371/journal.pbio.1002106 (Accessed: 23 September 2025).
Lesser, L.I., Ebbeling, C.B., Goozner, M., Wypij, D. and Ludwig, D.S. (2007) ‘Relationship between funding source and conclusion among nutrition-related scientific articles’, PLOS Medicine. Available via: https://pmc.ncbi.nlm.nih.gov/articles/PMC1764435/ (Accessed: 23 September 2025).
WHO (2023) ‘WHO recommends stronger policies to protect children from the harmful impact of food marketing’, World Health Organization News, 3 July. Available via: https://www.who.int/news/item/03-07-2023-who-recommends-stronger-policies-to-protect-children-from-the-harmful-impact-of-food-marketing (Accessed: 23 September 2025).
World Conference on Research Integrity (2010) Singapore Statement on Research Integrity. Available via: https://www.wcrif.org/guidance/singapore-statement (Accessed: 23 September 2025).
World Medical Association (2013) ‘Declaration of Helsinki: ethical principles for medical research involving human participants’, World Medical Association. Available via: https://www.wma.net/policies-post/wma-declaration-of-helsinki-ethical-principles-for-medical-research-involving-human-subjects/ (Accessed: 23 September 2025).